Data Protection

The following privacy policy applies to the use of the website www.bertram-gruppe.de (hereinafter referred to as “website”).

We attach great importance to data protection. Your personal data is collected and processed in compliance with the applicable data protection regulations, in particular the EU General Data Protection Regulation (GDPR). We collect and process your personal data in order to be able to offer you the above-mentioned portal. This policy describes how and for what purpose your data is collected and used, and what choices you have in relation to your personal data.

By using this website, you consent to the collection, use, and transfer of your data in accordance with this privacy policy.

1 Responsible body

The responsible body for the collection, processing, and use of your personal data within the meaning of the GDPR is:

Bertram Förderanlagen und Arbeitsbühnen GmbH
Junkersstraße 2
D-30179 Hannover, Germany

☎ +49 511 674 83 0

✉ info@bertram-gruppe.de

If you wish to object to the collection, processing, or use of your data by us in accordance with these data protection provisions, either in whole or for individual measures, you can address your objection to the responsible body mentioned above.

You can save and print this privacy policy at any time.

2 General use of the website

2.1 Access data

We collect information about you when you use this website. We automatically collect information about your usage behavior and your interaction with us and record data about your computer or mobile device. We collect, store, and use data about every access to our online offering (so-called server log files). The access data includes the name and URL of the file accessed, the date and time of access, the amount of data transferred, notification of successful access (HTTP response code), browser type and browser version, operating system, referrer URL (i.e., the previously visited page), IP address, and the requesting provider.

We use this log data without assigning it to your person or otherwise creating a profile for statistical evaluations for the purpose of operating, securing, and optimizing our online offering, but also for anonymous recording of the number of visitors to our website (traffic) and the extent and type of use of our website and services, as well as for billing purposes to measure the number of clicks received from cooperation partners. Based on this information, we can provide personalized and location-based content, analyze traffic, troubleshoot errors, and improve our services. We reserve the right to review log data retrospectively if there are concrete indications of legitimate suspicion of illegal use. We store IP addresses in log files for a limited period of time if this is necessary for security purposes or for the provision of services or billing, e.g., if you use one of our offers. After canceling the order process or after receipt of payment, we delete the IP address if it is no longer required for security purposes. We also store IP addresses if we have concrete suspicion of a criminal offense in connection with the use of our website. In addition, we store the date of your last visit (e.g., when registering, logging in, clicking on links, etc.) as part of your account.

2.2 Email contact

When you contact us (e.g., via contact form or email), we store your details for the purpose of processing your inquiry and in case follow-up questions arise. We only store and use further personal data if you consent to this or if this is legally permissible without specific consent.

2.3 Google Analytics

We use Google Analytics, a web analytics service provided by Google Inc. (“Google”). Google Analytics uses “cookies,” which are text files placed on your computer, to help the website analyze how users use the site. The information generated by the cookie about your use of the website will generally be transmitted to and stored by Google on servers in the United States.

However, if IP anonymization is activated on this website, your IP address will be truncated by Google within member states of the European Union or in other states party to the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and truncated there. IP anonymization is active on this website. On our behalf, Google will use this information to evaluate your use of the website, to compile reports on website activity, and to provide us with other services related to website activity and internet usage.

The IP address transmitted by your browser as part of Google Analytics will not be merged with other Google data. You can prevent the storage of cookies by adjusting your browser software settings accordingly; however, we would like to point out that in this case you may not be able to use all functions of this website to their full extent.

You can also prevent Google from collecting the data generated by the cookie and relating to your use of the website (including your IP address) and from processing this data by downloading and installing the browser plug-in available at the following link: http://tools.google.com/dlpage/gaoptout?hl=de.

As an alternative to the browser plugin or within browsers on mobile devices, you can click on the following link to set an opt-out cookie that will prevent Google Analytics from collecting data on this website in the future (this opt-out cookie only works in this browser and only for this domain. If you delete the cookies in your browser, you will need to click this link again): Disable Google Analytics.

2.4 Google Maps

This website uses Google Maps to display maps and create route plans.

Google Maps is operated by Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA.

By using this website, you consent to the collection, processing, and use of automatically collected data and data entered by you by Google, one of its representatives, or third-party providers.

The terms of use for Google Maps can be found at Terms of Use for Google Maps.

Privacy policy from google.com: Transparency and choice, as well as privacy regulations.

2.5 Google AdWords

This website uses the online advertising program “Google AdWords” and, as part of this, conversion tracking. The cookie for conversion tracking is set when a user clicks on an ad placed by Google. These cookies expire after 30 days and are not used for personal identification. If the user visits certain pages of this website and the cookie has not yet expired, we and Google can recognize that the user clicked on the ad and was redirected to this page. Each Google AdWords customer receives a different cookie. Cookies cannot therefore be tracked across the websites of AdWords customers. The information collected using the conversion cookie is used to generate conversion statistics for AdWords customers who have opted for conversion tracking. Customers are told the total number of users who clicked on their ad and were redirected to a page tagged with a conversion tracking tag. However, they do not receive any information that can be used to personally identify users. Users who do not wish to participate in tracking can easily deactivate the Google conversion tracking cookie via their Internet browser under user settings. These users are not included in the conversion tracking statistics. Learn more about Google’s privacy policy.

2.6 Legal basis and storage period

The legal basis for data processing in accordance with the above paragraphs is Art. 6 (1) (f) GDPR. Our interests in data processing are, in particular, to ensure the operation and security of the website, to investigate how visitors use the website, and to simplify the use of the website.

Unless specifically stated, we only store personal data for as long as is necessary to fulfill the purposes pursued.

3 Your rights as a data subject

Under applicable law, you have various rights regarding your personal data. If you wish to exercise these rights, please send your request by email or post, clearly identifying yourself, to the address given in section 1.

Below you will find an overview of your rights.

3.1 Right to confirmation and information

You have the right to obtain confirmation from us at any time as to whether personal data concerning you is being processed. If this is the case, you have the right to obtain information from us free of charge about the personal data stored about you, together with a copy of this data. You also have the right to the following information:

  1. the processing purposes;
  2. the categories of personal data that are processed;
  3. the recipients or categories of recipients to whom the personal data have been or will be disclosed, in particular recipients in third countries or international organizations;
  4. where possible, the envisaged period for which the personal data will be stored, or, if not possible, the criteria used to determine that period;
  5. the existence of a right to rectification or erasure of personal data concerning you, or to restriction of processing by the controller, or a right to object to such processing;
  6. the existence of a right of appeal to a supervisory authority;
  7. if the personal data is not collected from you, all available information about the origin of the data;
  8. the existence of automated decision-making, including profiling, referred to in Article 22(1) and (4) of the GDPR and, at least in those cases, meaningful information about the logic involved, as well as the significance and the envisaged consequences of such processing for you.

If personal data is transferred to a third country or to an international organization, you have the right to be informed about the appropriate safeguards pursuant to Article 46 GDPR in connection with the transfer.

3.2 Right to rectification

You have the right to request that we correct any inaccurate personal data concerning you without delay. Taking into account the purposes of the processing, you have the right to request that incomplete personal data be completed, including by means of a supplementary statement.

3.3 Right to erasure (“right to be forgotten”)

You have the right to request that we delete personal data concerning you without delay, and we are obliged to delete personal data without delay if one of the following reasons applies:

The personal data is no longer necessary for the purposes for which it was collected or otherwise processed.
You withdraw your consent on which the processing was based in accordance with Article 6(1)(a) or Article 9(2)(a) of the GDPR, and there is no other legal basis for the processing.
You object to the processing pursuant to Article 21(1) GDPR and there are no overriding legitimate grounds for the processing, or
you object to the processing pursuant to Article 21(2) GDPR.
The personal data has been processed unlawfully.
The erasure of the personal data is necessary for compliance with a legal obligation under Union or Member State law to which we are subject.
The personal data has been collected in relation to the offer of information society services referred to in Article 8(1) of the GDPR.

If we have made the personal data public and are obliged to delete it, we will take reasonable steps, including technical measures, taking into account the available technology and implementation costs, to inform data controllers who process the personal data that you have requested them to delete all links to this personal data or copies or replications of this personal data.

3.4 Right to restriction of processing

You have the right to request that we restrict processing if one of the following conditions applies:

you dispute the accuracy of the personal data, for a period enabling us to verify the accuracy of the personal data;
the processing is unlawful and you oppose the erasure of the personal data and request the restriction of its use instead;
we no longer need the personal data for the purposes of processing, but you need the data to assert, exercise, or defend legal claims, or
you have objected to processing pursuant to Article 21(1) GDPR, as long as it is not yet clear whether the legitimate reasons of our company outweigh yours.

3.5 Right to data portability

You have the right to receive the personal data concerning you that you have provided to us in a structured, commonly used, and machine-readable format, and you have the right to transmit this data to another controller without hindrance from us, provided that

the processing is based on consent pursuant to Article 6(1)(a) GDPR or Article 9(2)(a) GDPR or on a contract pursuant to Article 6(1)(b) GDPR, and
the processing is carried out using automated means.

When exercising your right to data portability pursuant to paragraph 1, you have the right to have the personal data transmitted directly from us to another controller, where technically feasible.

3.6 Right of objection

You have the right to object at any time, on grounds relating to your particular situation, to the processing of personal data concerning you which is based on Article 6(1)(e) or (f) GDPR; this also applies to profiling based on these provisions. We will no longer process the personal data unless we can demonstrate compelling legitimate grounds for the processing that override your interests, rights, and freedoms, or the processing serves to assert, exercise, or defend legal claims.

If we process personal data for direct marketing purposes, you have the right to object at any time to the processing of personal data concerning you for such marketing purposes; this also applies to profiling insofar as it is related to such direct marketing.

You have the right to object, on grounds relating to your particular situation, to the processing of personal data concerning you which is carried out for scientific or historical research purposes or for statistical purposes pursuant to Article 89(1) of the GDPR, unless the processing is necessary for the performance of a task carried out for reasons of public interest.

3.7 Automated decisions, including profiling

You have the right not to be subject to a decision based solely on automated processing, including profiling, which produces legal effects concerning you or similarly significantly affects you.

3.8 Right to withdraw consent under data protection law

You have the right to withdraw your consent to the processing of personal data at any time.

3.9 Right to lodge a complaint with a supervisory authority

You have the right to lodge a complaint with a supervisory authority, in particular in the Member State of your habitual residence, place of work, or place of the alleged infringement, if you consider that the processing of personal data relating to you is unlawful.

4 Data security

We make every effort to ensure the security of your data in accordance with applicable data protection laws and technical capabilities.

Your personal data is transmitted to us in encrypted form. This applies to your orders and also to the customer login. We use the SSL (Secure Socket Layer) encryption system, but would like to point out that data transmission over the Internet

(e.g. when communicating by email) may have security gaps. It is not possible to completely protect data from access by third parties.

To secure your data, we maintain technical and organizational security measures that we continually adapt to the latest state of the art.

Furthermore, we do not guarantee that our services will be available at certain times; disruptions, interruptions, or failures cannot be ruled out. The servers we use are regularly and carefully backed up.

5 Automated decision-making

No automated decision-making based on the personal data collected takes place.

6 Transfer of data to third parties, no data transfer to non-EU countries

As a matter of principle, we only use your personal data within our company.

If and to the extent that we engage third parties in the performance of contracts (such as logistics service providers), they only receive personal data to the extent that the transfer is necessary for the corresponding service.

In the event that we outsource certain parts of data processing (“contract processing”), we contractually oblige processors to use personal data only in accordance with the requirements of data protection laws and to ensure the protection of the rights of the data subject.

Data will not be transferred to locations or persons outside the EU except in the cases specified in section 2.3 of this statement, and no such transfers are planned.

Provided by: Maximilian Greger, attorney at law (www.law-blog.de)